Uncovering the Most Impactful
Philanthropic Opportunities
IDeA is a multifaceted not-for-profit charitable foundation incorporated in Armenia. Our purpose is to run and support long-term economic, social and cultural programs targeted at strengthening and prospering Armenia and the Armenian identity all over the world, as well as supporting other social impact initiatives globally.
Our Board of Trustees
Guiding us on our mission is a group of visionaries committed to developing Armenia and promoting social impact initiatives globally. Together, they are driven by their talents and expertise earned over a lifetime serving the Armenian and international communities.
Adrine Babloyan is a specialist in Sociology and Monitoring & Evaluation. Her extensive analytical experience stems from years as the research director of Media Model LLC, head of the Analytical Service of the Center for Information and Analytics of the Government of Armenia, and vice president of the AREG Scientific Youth Association. Currently she is working for one of the United Nations agencies in Armenia. She holds a PhD, has authored dozens of scientific publications, and is an Associate Professor at the Chair of Applied Sociology of Yerevan State University.
Marine Hambardzumyan (Marine Ales) is a prolific composer and theatre critic. With over 300 songs, 5 albums, and a book of poems, she has achieved recognition both locally and internationally.
She was a jury member of many international festivals, since 2016 she is jury member of Golden Apricot International Film Festival, co-founder of the Trust Fund “Give Life”, a Chair of the Aurora Prize Creative Council, and has received numerous awards for her lifetime achievements.
Arman Jilavian leads the Armenia 2041 Charitable Foundation as its director. He is also publisher, managing partner and co-founder of MEDIACRAT, one of the most dynamic and fast-growing publishing and advertising groups in Russia. In 2011, he received the Media Manager of Russia Award. A graduate of the Lomonosov Moscow State University with a PhD in philology, Arman Jilavian has more than 20 years of experience in publishing, communications and media management. Arman Jilavian is CEO of the Aurora Humanitarian Initiative that transforms the Armenian experience into a global movement based on the philosophy of Gratitude in Action. Being Chair of the IDeA Charitable Foundation Board, Co-Chairman of the Dilijan Development Foundation Board, and Member of the Board of Governors of UWC Dilijan, Arman Jilavian is actively engaged in different development and education projects in Armenia.
Our Leadership Team
Our operational excellence stems from the strength of our leaders. IDeA’s team works tirelessly to ensure our work is implemented flawlessly.
Director
Armen Minassian is the Director of the IDeA Charitable Foundation. After graduating from Yerevan State Medical University, he went on to become an ophthalmologist, before taking fellowship trainings at Columbia University and Stanford University in neurobehavior science. Armen Minassian is also an important part of the Healthcare Platform.
Chief Operations Officer
Liana Yordanyan oversees IDeA’s operations striving to achieve organizational excellence. Also, she is the foundation’s Chief Legal Officer. In her practice, Liana advised high profile clients on complex legal issues and multi-million dollar transactions, negotiated on clients’ behalf, as well as managed numerous cases and trials in a broad range of areas. Throughout her career, she has built and led high performing teams which have provided a comprehensive suite of legal services to major businesses and multinational enterprises.
Liana also advised USAID and the World Bank on lawmaking.
She serves on boards of several organizations with focus on humanitarian causes and professional development.
Liana is admitted to practice law in Armenia (Chamber of Advocates).
Liana holds a Master of Laws degree from Boston University and practiced law in the U.S.
Chief Finance Officer
Sergey Asatryan is the Chief Financial Officer of the IDeA Foundation. Graduating with degrees in Economics and Industrial Engineering from Yerevan State University and the American University of Armenia, Sergey has helped develop and manage the finances of key business groups in Armenia.
Our Approach
Guiding every move we make are 6 Guiding Principles. They ensure our accountability and sustainability. And adhering to them keeps us focused, purposeful, and strategic.
Our Guiding Principles
Set a higher standard for achievements and potential in an impactful, measurable way
Create an open platform of engagement for local partners, international stakeholders, and the government
Reinforce other projects and impact multiple sectors simultaneously
Scale and create a chain reaction of impact over time
Use a blend of profit and charity investment to ensure long-term self-sustainability
Exemplify international best practices of design and management
UPDATES
Our Annual Report
IDeA is proud to actively invest in Armenia’s growth through open and impactful initiatives, and to support social impact initiatives globally. And we are happy to report back to you on the challenges and successes of this past year.
GET INVOLVED
Bank Account Details
USD
1570066319050101
Intermediary Bank
CITIBANK NA, New York
SWIFT (BIC)
CITIUS33
Beneficiary’s Bank
Ameriabank, Yerevan
Beneficiary’s Bank SWIFT (BIC)
ARMIAM22
Beneficiary’s name
IDEA CHARITABLE FOUNDATION
AMD
1570066319050100
Beneficiary’s Bank
AMERIABANK, YEREVAN
Beneficiary’s name
IDEA CHARITABLE FOUNDATION
RUB
1570066319050158
Intermediary Bank
PJSC SBERBANK, Moscow
БИК 044525225
К/С 30101810400000000225
Tax code 7707083893
Beneficiary’s Bank
Ameriabank, Yerevan К/С 30111810900000000371
Beneficiary’s name
IDEA CHARITABLE FOUNDATION
EUR
1570066319050146
Intermediary Bank
Raiffeisen Bank International AG, Vienna
SWIFT (BIC)
RZBAATWW
Beneficiary’s Bank
Ameriabank, Yerevan
Beneficiary’s Bank SWIFT (BIC)
ARMIAM22
Beneficiary’s name
IDEA CHARITABLE FOUNDATION
Careers
We are always looking for talented individuals who can bring their passion and expertise to solve Armenia’s most pressing issues, and to support social impact initiatives globally.
Vacancies
Initiatives We Support
