Setting the vision


In 2005, the Yerevan magazine hit the press, initiated by entrepreneur and philanthropist Gor Nakhapetian, and supported by our partner network.

The publication’s mission was to gather, write and publish news on lifestyle, culture and entertainment for a very unique audience: the Armenian diaspora. The award-winning trilingual publication had headquarters in Armenia, Russia and the United States. Yerevan aimed to act as a “city magazine” — a platform for discussion of controversial issues and polemics around topics affecting the development of Yerevan. It actively covers topics, events, people, and trends in Armenia and the world. It covers themes that shape modern urban culture and good taste, contributing to the development of independent, positive and free thinking.

Yerevan sponsored or initiated several cultural projects aimed at preserving endangered Armenian heritage and presenting the unique habits and customs that form Armenian social and cultural traditions.


In the 2000s, the square in front of Yerevan railway station, together with one of the most prominent symbols of the city — the monument to David of Sasun by Yervand Kochar —did not look their best. On Yerevan’s initiative, repair and restoration work began. In 2011, the renewed monument reappeared for Yerevan’s residents and guests to enjoy. The pool, in which the sculpture stands, was completely renovated, new benches, urns and lighting were installed, the stone pedestal was cleaned, and the green area around the monument was tidied.

The monument to the hero of Armenia’s national epic, David of Sasun (first erected in 1959), has acquired its original appearance, and Sasuntsi Davit Station Square, one of Yerevan’s most iconic places, has once again become attractive for all.


The Seven Springs drinking fountain in Yerevan’s Republic Square is one of the symbols of the city. It was built in 1960 by architect Spartak Kntekhtsyan, and inspired by Armenian folk lore, according to which heroes drew strength and courage from seven springs on Mount Aragats.

In 2008, Yerevan commissioned famous jeweller-designer, Nur (Arman Davtyan), to restore the arrowheads on the fountain, taking the composition of Republic Square as an architectural basis. Nur also gave the fountain a sundial function. Thanks to the restoration of the Seven Springs, Yerevan’s main square was returned to its original appearance, reuniting residents and guests with their favourite drinking fountain.


In 2007, Yerevan organised for the first sculpture from a series of Characters of Yerevan —“The Backgammon Player” —to be raised on one of Yerevan’s main streets. This initiative was supported by the Prefecture of Central Communities of Kentron (Center) and the students of the Yerevan State Institute of Theatre and Cinema. The creator of the bronze sculpture is Eduard Shakhikyan, who worked on the sculpture with students. The simple monument reflects the atmosphere of the old Yerevan courtyards, where, on summer evenings, people gather and play their favourite game.


A monument to the American writer of Armenian descent, William Saroyan, was erected in Yerevan in December 2008 to honour what would have been his 100th birthday. The idea of perpetuating Saroyan’s memory came from Rafayel Hovhannisyan —the president of the All-Armenian Geographical Associations, author, and host of the TV programs “On the Roads of Armenia” and “On Foreign, Deserted Roads”. The monument’s creators were the famous sculptor David Yerevantsi, together with architects Levon Igityan and Ruben Hasratyan.


On 22 November 2008, a monument to the Armenian Dram was unveiled opposite the Central Bank of the Republic of Armenia. The idea of erecting a monument to the national currency, one of the symbols of the independent Armenian state, came from Yerevan and was supported by the Central Bank. The creator of the bronze monument is the sculptor Eduard Shakhikyan.



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Dear Visitor,

We are glad you are interested in the activities of the IDeA Foundation.

On this platform, you can learn about two-decades long thought, passion, commitment and hard work — all in pursuit of a more prosperous Armenia. The road has been long and reflections many. But we managed to achieve to a point where our work has left its mark on the lives of millions of people and we are really proud of it.

Our accomplishments are the fruit of a collective effort by hundreds of thousands of promoters and volunteers, tens of thousands of donors and supporters, hundreds of colleagues and dozens of founding partners. Together, we have shown what wonderous things can be achieved when people strive for realization of a common goal.

Allow our family, who was lucky enough to witness these remarkable achievements from the beginning, to express our sincere gratitude to numerous wonderful, caring, purposeful people and organizations that made all these achievements possible. We have the honor to present their successes and express our gratitude to them.

We have tried to present the key landmarks of our journey to a brighter Armenia, to chart the lessons learned, and some of the new approaches and initiatives they have forged — the 700 projects over the last 20 years.

We hope that learning about these works will be as pleasant for you as it is for us to tell about them.

But, more importantly, we would like to see you among those Armenians who will continue this path together with us in the future.

If a single community of like-minded people working towards the realization of a common vision of the future can achieve such a result, imagine what kind of changes can be made if the efforts of the entire nation were directed towards creation. Together we can dream.

And, together, we can make our dreams come true.

Thank You,

Ruben Vardanyan and Veronika Zonabend